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Frequently Asked Questions
How is Market Master different from other sales automation
software?
What is a Market Master strategy?
What’s the automatic part?
Will it work for me?
Can I import from other programs?
What's your guarantee?
What about tech support?
Can I get Market Master customized?
Where can I get Market Master?
How is Market Master different
from other sales automation software?
Market Master follows up automatically on your sales leads using your
own predefined strategy to keep in touch with prospects and customers with little
effort. Sales leads move through your strategy, coming up automatically for action
when due. It saves you time and keeps the follow up happening so nothing falls through
the cracks.
What is a Market Master
strategy?
It’s a series of follow-up actions consisting of letters and/or calls with a specified
number of days between each contact. For instance, suppose you want to follow-up
your inquiries or other leads with a letter. Then a week later you want to send another
letter - and then call them a few days after that. That’s a very simple strategy.
You can make more complex strategies than that if you wish - or several strategies
to accommodate different groups of leads in different ways.
Market Master also allows for optional branching to accommodate various responses
from your prospects. If someone responds favorably you can move them to a different
strategy or strategy step and treat them differently than someone who isn’t interested.
People who aren't interested can be handled another way.
What’s the automatic part?
You don’t have to prompt each action - and in the case of letters, you don’t even
have to report them done. One click is all it takes to prepare your letters. One
click and Market Master searches through the file and brings them all up on
screen ready to print in a single pass. Then, it gives you envelopes, labels or shipping
labels as required for each letter - again, each group printed in a single pass.
When you’re all done printing, a single command sets Market Master into action
- it makes a history record of each letter in the proper file, then looks to the
strategy to update each name for the next action - all automatically!
Calls are easy too, with several formats to choose from, depending on how much information
you want listed. From your Mac, you can double-click on any name to see a complete
history of contacts as well as all the other information entered about a name. The
same screen lets you enter your response, make comments, and set up the next action
- all with a couple clicks. Then you just click back on the list and do the same
thing to make your next call.
Will it work for me?
If keeping in touch with your prospects or customers is likely to bring you more
business, Market Master can help you do that with minimum effort and meximum
effect. It can help you build a relationship with your prospects over a period of
time so that when it's time to order they'll think of you first.
If you can envision an ideal way of following up your leads (or the majority of them)
you can probably benefit from Market Master's strategic approach to lead follow-up.
Once implemented, all your leads will be followed up consistently and with little
effort, and you'll never again have to worry about leads falling through the cracks.
Can I import from other programs? Top
Yes. You just need to export the data so that the fields are in the same order as
the data in Market Master. Market Master has a whole menu of import/export
screens for moving data from other database programs or from another Market Master.
What's your guarantee?
We offer a 30-day risk-free money-back guarantee. Try it out, and if it
doesn't work for you, just return it to us for a full refund. Another way to try
it out at no cost is to download a copy of our 30-day
fully operational trial.
What about tech support?
We're very proud of our tech support and are always happy to help you
with questions or problems – and we guarantee you won't be kept waiting on hold for
more than 30 seconds. We offer 90 days of telephone tech support from date of purchase.
After that, you can extend your support for just $95.00 a year.
Can I get Market Master customized?
Occasionally a customer will want something special - extra fields, a special report
or import screen, sometimes even a new feature. If we can do it, we'll give you a
fixed price quote so you'll know exactly what it's going to cost you.
Where can I get Market Master?
Order From:
Breakthrough Productions
210 Baker Avenue
Clearwater FL 33755
Phone: (727) 475-8991
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